About Louis Grenier | Stand The F*ck Out

I’m Louis Grenier, a recovering frenchman who helps marketers stand the f*ck out.

Bonjour bonjour!

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By marketers, I mean…

Folks working in digital, creative services, advertising, consulting, or PR, who want to stand the f*ck out without selling their soul:

Marketing Business Owners

You want to grow your creative business and help your clients stand the f*ck out. I’m loosely using the term “creative business” to include ad/digital/social media agencies, PR firms, consulting practices, and so on.

Marketing Business Owners

Marketing Execs

You’re working in a high-pressure environment where you’re expected to deliver much more with far less. You must prove your worth to shareholders, bosses, or teammates, almost every day.

Marketing Execs

You’re working in a high-pressure environment where you’re expected to deliver much more with far less. You must prove your worth to shareholders, bosses, or teammates, almost every day.

Marketing Execs

You’re working in a high-pressure environment where you’re expected to deliver much more with far less. You must prove your worth to shareholders, bosses, or teammates, almost every day.

Reluctant Marketers

You’re a creator, founder, or small business owner who didn’t set out to be a marketer. Yet you find yourself creating a “lead magnet” to grow your email list, maintaining a content calendar for your “socials,” and learning copywriting from a 19-year-old YouTuber.

Reluctant Marketers

10 facts about me

They say writing an About page is tough. I agree. I've been thinking about this more ever.

I'm a proud dad to Robyn and husband to the beautiful Jennifer.
I work four days a week to spend as much time as possible with her. She's so sassy, I love it.
I believe standing the f*ck out is the antidote to marketing bullsh*t.
I was the first of my friends to get high-speed internet after pestering my dad for months.
I like my pizza dough-y. Not crispy. Fight me.
I fell in love with marketing when I was 18-19 after reading the book called "Petit traité de manipulation à l'usage des honnêtes gens" which is basically the French version of "Influence: The Psychology of Persuasion."
I was born in Clermont-Ferrand, France, which is famous for its gothic cathedral as well as for being the corporate headquarters of Michelin (the global tyre company).
When I was a little boy, I used to annoy my mom by constantly connecting to the internet on our 56k modem when she was trying to make a call.
My high-school history teacher called me an "intellectual terrorist" because I'm a contrarian. I've learned to channel it for good.
I've been living in Dublin, Ireland, for more than a decade.