This is what we do. In public.
We take real companies, run them through the same methodology we use in our paid sprints, and tell them exactly what's working and what isn't. 5 companies scored. Average: 8.8/20.
Scored against 4 stages. 5 points each. 20 total.
01
Insight Foraging
Do they actually understand their customers' real struggles?
02
Unique Positioning
Do they give people a reason to choose them over the rest?
03
Distinctive Brand
Would you remember them tomorrow if you saw them today?
04
Continuous Reach
Are they reaching the right people without burning out?
If we're this thorough for free, imagine what the paid sprint looks like. Book a call
The Roast of Hostinger Horizons
Hostinger Horizons 07-01-2026
Insight 4.5
Positioning 2.5
Brand n/a
Reach 2
9 /20
The Roast of LaunchBay (Formerly Motion.io)
LaunchBay 09-09-2025
Insight 4
Positioning 3
Brand 1
Reach 2
10 /20
The Roast of Tilt Publishing
Tilt Publishing 09-07-2025
Insight 2
Positioning 2.5
Brand 1
Reach 2
7.5 /20
The Roast of Ahrefs Podcast
Ahrefs 26-05-2025
Insight 1.5
Positioning 2
Brand 1
Reach 1.5
6 /20
Leadsie Brand Roast: Brutal 11.5/20 Analysis (Honest Pros & Cons)
Leadsie 06-02-2025
Insight 5
Positioning 4
Brand 0
Reach 2.5
11.5 /20
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Plus positioning tips that don't make you want to gouge your eyes out.
Want your company roasted?
We'll run your brand through the same 4-stage methodology. You'll get a score, a verdict, and the uncomfortable truth. For free.